India vs New Zealand WTC final most watched across all series, viewed by 177 million: ICC

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India vs New Zealand WTC final most watched across all series, viewed by 177 million: ICC

Last Updated : 29 Jul 2021 06:06:32 AM IST

India vs New Zealand WTC final most watched across all series, viewed by 177 million: ICC

The India-New Zealand final in Southampton in June was the most watched across all series that were part of the inaugural World Test Championship (WTC), with a total global viewership of 177 million, the ICC said on Wednesday.

The live viewership of the Test played between June 18 and 23 had touched 130.6 million across 89 territories.

India contributed most of the audience with Star Sports and national broadcaster Doordarshan accounting for a whopping 94.6 % consumption of the intensely contested match that saw New Zealand beat India comfortably by 8 wickets on the reserve day.

In addition to the English-language world feed, Star had produced local language feeds in Hindi, Tamil, Telugu and Kannada.

IANS